Privacy policy

Privacy Policy

At Antara Home, we respect your privacy. This policy explains what personal information we collect, how we use it, and how we protect it, in line with the Information Technology Act, 2000, the Digital Personal Data Protection Act, 2023, and the Digital Personal Data Protection Rules, 2025.

What We Collect

• Name, email address, phone number, and delivery address when you place an order.

• Payment details — processed securely through our RBI-authorised payment gateway partner; we do not store your card, UPI, or bank account details on our own servers.

• Browsing behaviour on our website (via cookies) to improve your experience.

• For B2B enquiries: your business name, GST details, and contact information.

How We Use It

• To process and deliver your orders, including sharing necessary details with our courier and payment partners.

• To send order confirmations, shipping updates, and customer support responses.

• To send you occasional offers or updates — only where you have given us your consent to do so. You can withdraw this consent at any time, as easily as you gave it.

Sharing Your Data

We do not sell or rent your personal information to anyone. We only share data with trusted partners — courier services and our payment gateway — strictly to the extent needed to fulfil your order, and never for their own marketing purposes.

Cookies

Our website uses cookies to remember your preferences and analyse traffic. You can disable cookies in your browser settings, though some features may not work as expected.

Data Retention

We keep your personal data only for as long as necessary to fulfil the purpose it was collected for — such as completing an order, handling a return, or meeting our accounting and tax record-keeping obligations under law — after which it is securely deleted or anonymised.

Your Rights

• Request access to the personal data we hold about you.

• Ask us to correct or update inaccurate data.

• Ask us to delete your data, where the law allows it.

• Withdraw consent for marketing communications at any time.

• Nominate another individual to exercise these rights on your behalf in the event of your death or incapacity.

• File a complaint with the Data Protection Board of India if you are not satisfied with how we have handled your request.

To exercise any of these rights, contact us at support@antarart.com or +91 99298 35186.

Children's Data

Our website and products are intended for adults. We do not knowingly collect personal data from anyone under 18 without verifiable parental consent, as required under the Digital Personal Data Protection Act, 2023.

Data Security

We use industry-standard encryption and the reasonable security safeguards required under the Digital Personal Data Protection Rules, 2025, to protect your information. While no system is completely foolproof, we take every reasonable step to keep your data safe, and any personal data breach will be reported as required by law.